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In a Crisis, Project Managers Are Needed

infamous tragedies remind us that the type of management matters

November 30, 2022 | Insights | Helen S. Cooke

There has always been a distinction between two ways of managing. The first type, operations management, requires managers to be directive and hierarchical to standardize routine organizational functions. The second, project management, requires managers to be more flexible, process-oriented, and …

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  • October 20, 2022 | Knowledge | Denise Gifford

    For Starting a New Business, Try These 5 Brainstorming Strategies

    new business ideas can be hard to come by, but these strategies are a good place start   

    For many, starting their own business seems like a wonderful dream, but it may also feel unattainable. Becoming your own boss, determining your own future, and having more freedom are some of the many attractions. In fact, most people have …

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  • September 17, 2022 | Insights | Denise Gifford

    The Future of Work: Freelancers Need Specialized Skills

    specialization paired with brand identity will help you compete

    If you had just a few minutes to convince a potential customer that you’re the perfect person for their freelance opportunity, what would you say? Which skills make you unique? Do you know your own value, and can you express …

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  • August 30, 2022 | Insights | Helen S. Cooke

    As the Economy Changes, Project Management Is Still In Demand

    economic transformations hit different industries in different ways

    Forty years ago, John Naisbitt, author of “Megatrends” (1982), predicted not only the shift of America’s industrial economy to less developed nations around the globe, but also the significantly reduced role of management in the U.S. workforce. Our economy moved …

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  • July 31, 2022 | Insights | Denise Gifford

    7 Reasons to Start a Business During a Recession

    the worst of times might actually be the smartest time to launch your company

    Starting a business during a recession may not seem like a great idea, but in fact it just might be the best time to launch your new venture. Companies such as Airbnb, Uber, and Venmo started during the recession that …

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