Insights

Commentary and opinion

November 20, 2023 | Insights | Denise Gifford

7 Reasons to Start a Business During a Recession

the worst of times might actually be the smartest time to launch your company

Starting a business during a recession may not seem like a great idea, but in fact it just might be the best time to launch your new venture. Companies such as Airbnb, Uber, and Venmo started during the recession that …

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  • August 14, 2023 | Insights | Helen S. Cooke

    A Responsible Approach to Using AI in Project Management

    we want to preserve the professional capability while tapping a new tool

    Artificial intelligence is a topic getting a lot of headlines and airtime lately. The technological breakthroughs are likely to affect a lot of things in our work and in our lives. At this point there are more questions than answers, …

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  • June 25, 2023 | Insights | Helen S. Cooke

    Project Managers Are the Leaders We Need

    in the age of job hopping and quiet quitting, project managers are a source of stability

    Those of us craving leadership in today’s work culture are having a hard time of it. We hear about “the great resignation” and “quiet quitting.” We see it among our friends and colleagues. We read about it in the news. …

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  • April 30, 2023 | Insights | Helen S. Cooke

    6 Ways Project Managers Can Advance Their Careers

    in a volatile market, impressing top brass becomes more important

    Projects tackle the urgent and important objectives an organization needs to thrive, so project managers tend to hold a special position of responsibility as well as a unique visibility in the work world. As a project manager, program manager or …

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  • March 29, 2023 | Insights | Denise Gifford

    Entrepreneurship and the Risk of Confirmation Bias

    How wishful thinking can be dangerous to your business

    It seems that starting a business has never been easier. Social media and crowd funding are just a couple of the developments that have eased the way for entrepreneurs. With online tools, an entrepreneur can now set up shop and …

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  • February 24, 2023 | Insights | Denise Gifford

    An Interview with ChatGPT on Asking the Right Questions

    ChatGPT gives wrong answers—for tips on preventing this, we turned to the source

    The advances in artificial intelligence as demonstrated by OpenAI’s new ChatGPT chatbot are truly amazing. It suddenly seems like anyone can get answers about any topic, or can use the chatbot to write essays, compose poems, solicit advice, and create …

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  • January 26, 2023 | Insights | Helen S. Cooke

    ‘Managing By Projects’ is Different From Project Management, And Here’s Why

    Some organizations use a methodology called “managing by projects,” but it’s not traditional Project Management  

    As organizations scramble to adapt to rapid changes in the contemporary work environment – including increased automation – there is a new focus on improving work methods and getting results by whatever means necessary. In the realm of project management, …

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  • November 30, 2022 | Insights | Helen S. Cooke

    In a Crisis, Project Managers Are Needed

    infamous tragedies remind us that the type of management matters

    There has always been a distinction between two ways of managing. The first type, operations management, requires managers to be directive and hierarchical to standardize routine organizational functions. The second, project management, requires managers to be more flexible, process-oriented, and …

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  • September 17, 2022 | Insights | Denise Gifford

    The Future of Work: Freelancers Need Specialized Skills

    specialization paired with brand identity will help you compete

    If you had just a few minutes to convince a potential customer that you’re the perfect person for their freelance opportunity, what would you say? Which skills make you unique? Do you know your own value, and can you express …

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  • August 30, 2022 | Insights | Helen S. Cooke

    As the Economy Changes, Project Management Is Still In Demand

    economic transformations hit different industries in different ways

    Forty years ago, John Naisbitt, author of “Megatrends” (1982), predicted not only the shift of America’s industrial economy to less developed nations around the globe, but also the significantly reduced role of management in the U.S. workforce. Our economy moved …

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  • June 25, 2022 | Insights | Helen S. Cooke

    How Project Managers Assess Project Value

    understanding value is one of the most important parts of the job

    One key aspect of project management is assessing the value of a project—but unfortunately, value assessment doesn’t always get the attention it deserves. As project managers, we all know it to be true: the definition of project success belongs in …

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  • March 28, 2022 | Insights | Helen S. Cooke

    Projects Need Strong Leadership and Executive Support & Need to Build That from Day One

    projects often focus on the end goal, but a strong beginning is just as important

    Why do organizations create a project? Projects are created when important objectives cannot be easily obtained by doing “business as usual,” and when getting results is important to organizational success. Whether the project is created by an executive or an …

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