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Now that your project is well scoped (in part 1), and you can define success, it’s time to consider cost efficiency and the timing for major expenses. It’s important to remember that shaping quality at the beginning of a project …
You’ve started a new project. Your objective is to successfully create and internationally launch a new high-quality product for your company. But, you’re stuck, because you are not sure you know how to ensure success across countries or how to …
Relationship selling is dead, or so contends author Matthew Dixon in his book The Challenger Sale. I think Dixon’s report of the death of relationship selling is an exaggeration. Let’s say relationship selling is evolving. Dixon advocates “challenge selling” over …